Our Privacy Policy

Privacy Policy

Introduction

Baltic Pets Ltd (Poplar Vets, Wood Wharf Vets, vet.co.uk) (“we,” “us,” or “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [www.vet.co.uk], use our services, or otherwise interact with us. Please read this policy carefully to understand our views and practices regarding your personal data and how we will treat it.

Information We Collect

We may collect and process the following data about you:

• Personal Identification Information: This includes your name, address, email address, phone number, and other contact details.
• Health and Medical Information: Information related to your pets, including medical history, treatment details, and care plans. We collect this sensitive information with your explicit consent, and only when necessary for the services we provide.
• Financial Information: Payment details, transaction history, and billing information. Payment data is securely processed through trusted third-party payment service providers.
• Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
• Usage Data: Information about how you use our website, products, and services.
• Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.
• Cookies and Tracking Technologies: We use cookies and similar tracking technologies to collect data to improve our website and services. For more details, please refer to our Cookies Policy.

How We Use Your Information

We use the information we collect in the following ways:

• To Provide Services: To provide, operate, and maintain our services.
• To Improve Services: To improve our services, website, and customer service based on your feedback and interactions.
• To Personalize User Experience: To understand and analyze how you use our website, products, and services, and to develop new products, services, features, and functionality.
• To Process Transactions: To process your payments and manage your orders securely. To Communicate with You: To send you service-related emails, notices, updates, and marketing communications, where you have agreed to receive such messages.
• To Comply with Legal Obligations: To comply with legal and regulatory requirements, including those related to veterinary services, financial regulations, and privacy laws.

How We Share Your Information

We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties, except in the following circumstances:

• Service Providers: We may share your information with third-party service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. These service providers are bound by strict confidentiality agreements and are only authorized to use your data as necessary to perform services on our behalf.
• Business Transfers: In the event of a merger, acquisition, or any form of sale of some or all of our assets, we may transfer your personal data to the new owner. The new owner will be required to continue following this Privacy Policy (or a substantially similar one).
• Legal Requirements: We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, judicial proceedings, court orders, or legal processes.
• Protection of Rights: We may disclose your information to enforce our policies, or to protect the rights, property, or safety of our company, our customers, or others.

Data Security

We implement appropriate technical and organizational measures to ensure a level of security appropriate to the risk of processing your personal data. These measures include encryption, secure servers, and restricted access to personal information. However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure. We regularly review and update our security practices to ensure ongoing protection of your data.

Data Retention

We will retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law (for example, for regulatory, tax, or accounting purposes).

Your Data Protection Rights

Depending on your location, you may have the following rights regarding your personal data: